Search

Search

The Work

Bold thinking & big ideas.

19 Crimes

Live Infamously

PA Lottery

Play Your Way

Adidas

Impossible is Nothing

SC Parks, Recreation and Tourism

Thrill of Discovery

Microsoft Azure

Invent with Purpose

Coca-Cola

Share a Coke

PA Turnpike

Enjoy the Ride

Penfolds

Meet Extraordinary

South Carolina Department of Commerce

Launch to Legacy

NEWS & VIEWS

Insights from the Rooftops.

How Merch Became One of the Most Powerful Tools in Modern Branding

How Merch Became One of the Most Powerful Tools in Modern Branding

Discover how smart merch strategies turn audiences into co-creators. When people shape the message, they carry it further — and louder.

Unforgettable ads that pushed creative boundaries

Unforgettable ads that pushed creative boundaries

Great advertising isn’t just seen—it’s felt. Scott Seymour, the creative visionary behind 9Rooftops’ award-winning campaigns, breaks down five of the most unforgettable ads that took bold risks, built deep emotional connections, and disrupted the industry in the best way possible.