Data Science + Analytics: Know More, Do More.
We measure data and answer the most pressing questions in marketing today by decoding data. We're experts in advanced methods like machine learning, so we can predict human behavior, better inform marketing activities and report on return on investment. These techniques allow us to pinpoint precise business opportunities for growth, entry and expansion.
- Measurement Strategy + Insights
- Data Sourcing
- Aggregation + Mining
- Trend Analysis + Predictive Modeling
- Hybrid Behavioral + Attitudinal Consumer Segmentation
- Custom Attribution + Media Mix Modeling
- Market Opportunity Prioritization
- Pricing Elasticity + Promotion Optimization
- Customer Lifetime Value
- Natural Language Processing
- Omni-Channel Performance Reporting
- Marketing Intelligence + Dashboarding