Views from the Rooftops

Language is not one size fits all. Learn why it's imperative to understand the nuances of your target language before beginning a campaign.

Many website owners learn about ADA compliance only when it's too late. All websites need it, but few site operators understand it. Today, we’ll help you navigate the robust world of ADA compliance and discuss practical solutions for moving forward.

In an online world of repetition and unoriginality, authenticity helps highlight a brand's products and identity. Let’s explore how we evolve brands through pivoting to unique content campaigns.

Two decades and counting…Today, 9Rooftops announces the continuation of its agency-of-record relationship with the Pennsylvania Lottery.

Threads: Will Meta’s Twitter Competitor Be Right for Brands? 

On May 10, Google unveiled a first look at a new AI Google Search experience at their namesake's I/O developer conference. The demonstration exhibited a robust search results page venture that unquestionably trumped the current ecosystem. We will discuss the details of Google's search experience unveiling and how it might affect the digital marketing industry.

9Rooftops’ Market Research and Experiential Marketing teams partnered to strike the balance between motivating attendance, engagement and organic feedback for a client trying to launch national distribution for its brand. Our approach netted insights to support all brand planning and launch efforts in a fraction of the time.

Within the wine category, the typical social media content zeroes in on wine and food pairings. 9Rooftops followed new insight in our work with Joel Gott Wines and challenged ourselves to come up with something that would stand out and represent the brand in a unique way.

Many businesses are taking an interest in ChatGPT following news stories that seem to lead to the belief that the platform can be used for creating content. Senior SEO Specialist, Cory Hedgepeth, dove into what ChatGPT is, how it is used and how it may offer use cases for content production.