Views from the Rooftops

Challenger brands stand out as the underdogs, the disrupters, and the innovators. Here’s a deep dive into how they can continue to redefine norms.

"Try It. Love It." taps into the FOMO by highlighting the thrill of discovering a new passion through an unexpected adventure.

In an exclusive podcast interview with iHeartMedia’s CEOs You Should Know, Kevin Meany, CEO of 9Rootops, recounts his agency's captivating journey and why South Carolina is home.

Explore effective strategies to measure SEO impact on your business, moving beyond traditional keyword rankings to uncover the true value of your SEO efforts.

As social media agency of record for Fred Rogers Productions, 9Rooftops is no stranger to navigating brand awareness challenges.

Discover how zero and first party data can strengthen your marketing strategy by providing direct insights from customers.

Explore Google's latest core update in the 2024 showdown against AI-generated "unhelpful" content. Learn how this seismic shift aims to reduce poor content quality in search results.

Your guide to understanding Gmail and Yahoo's new bulk sender requirements, and recommendations to meet them so your emails continue to reach subscribers.

Learn key strategies for effective social media copywriting in our latest blog. Master the art of engaging your audience in a competitive, fast-paced digital world.